Sunday, January 3, 2010

Link Popularity Enhancement

Link popularity is the measure of inbound links to your web site. Your Web site's link popularity is calculated by counting the number of links coming into a particular page, and gauging the quality and relevance of the links. This includes pages linking from within your site as well as from pages on other sites.

Link popularity is an important factor in determining your site's importance and it's a decisive factor in your web site's ranking in major search engines like Google, MSN, AltaVista, Inktomi, and HotBot.

One of the ways in which you can advance your business and make it more profitable is with quick link popularity building. In this regard, there are 5 easy steps that you need to consider when it comes to developing a quick link popularity campaign. By understanding these tips, you will be in the best possible position to enhance you business's operations and profitability not only today but into the future as well.

Link popularity was a concept created by the brains behind the largest search engine in the world and the most commonly used. Google accounts for a large percentage of the daily searches that occur on the internet and its popularity has been due to a concept created by its founders Lary Page and Sergey Brin. The concept that the more links that a site has the more useful it must be.

They took this concept even further and developed a complex and secret formula that not only counts the number of links coming to a site but also gives each of the links a different rate depending on the link popularity of the linking site. So a link from a Page Rank 8 website is weighted more heavily and will help a website more then a link from a web site with a page rank of 2. So the more a webmaster can get links from high ranking pages the better the site will do in the search engines. Also the high their own Page Rank or PR will be. So Page Rank is determined by link popularity.

There are a number of marvelous benefits that are associated with enhance link popularity. Of course, the most basic and obvious benefit of link popularity is founded in the fact that popular links necessarily and by definition are drawing more traffic to your Internet website.

Acquiring a good rank in the leading search engines' SERPs is a grueling task and then, maintaining it for a longer period of time is even more demanding. An amazing and really effective way of improving your search engine ranking is quality inbound links, which are assured only if your website gains great link popularity. It is an interesting trend of the Internet marketing world, which can actually help you in improving your website if executed appropriately.

To increase your link popularity, you have two options. You can take the slow and tedious route of manually exchanging links with other sites, or you can write articles and submit them to article directories. Manually exchanging links with other websites will take many months to increase your search engine rankings.

A higher ranking in the search engines means alot of things. To a Webmaster, it means a move in the right direction, pure, unadulterated achievement or alot of money in the bank (Hmm, feel good?). To Google, link popularity means importance and relevancy. It also means your site is a valuable and viable resource.
By: Link Building India
 SEO Services India